Turn 10 and Microsoft Studios hired Digital Kitchen to create the videos that play during the "Careers" section of the Xbox One launch title: Forza 5. While the car render footage was supplied by the Microsoft team, we concepted, pitched, and treated our own motion design on top. This is a small edit of a few different motion executions that were used, and implemented into the Xbox One Title. All in all, there were 41 video deliverables across the styles of Brutal, Extreme, Luxurious, Racing, Retro, Scrappy, and Vintage.
Motion Design
Art Direction
Digital Kitchen / Microsoft / Turn 10
Brian Cole, editor
David Godwin / John Hughes, motion design